Frequently Asked Questions About Gorf

Got questions? You’re in the right place. Here’s everything you might want to know about how Gorf works and why we exist.

Gorf is a UK-based platform that reviews, ranks and recommends AI tools for marketing teams. We help you cut through the noise and find what actually works. 

Yes. We don’t take payments to write reviews or boost rankings. Everything we recommend is based on our own testing and research. 

We earn commission through affiliate links and offer consultancy services. It helps keep the lights on and supports our work but it never affects what we say. 

No. We focus on the ones we think are worth your time. If something’s not up to scratch, we’ll say so or skip it entirely. 

Our team is made up of real marketers and researchers based in the UK. We test tools the way marketing teams actually use them. 

Yes. We offer tailored AI toolkits and consultancy for in-house teams. Just get in touch and we’ll talk through what you need. 

We regularly update our rankings and reviews as tools improve or decline. We also tag beta tools and note when something is new. 

We do our best to keep every review and recommendation up to date, but AI moves fast, sometimes faster than we can write. Features change, tools evolve and what’s true today might shift tomorrow. 

If you spot something that looks out of date or missing, feel free to let us know. We’re always updating, testing and staying on top of the latest so you don’t have to.

Absolutely. If you’re using a tool you think we should check out, send us a message. We love hearing from marketers in the wild. 

Yes. All our reviews, guides and rankings are free to read. If you choose to work with us on a consultancy basis, that’s paid. 

Because that’s what we know best. We’re marketers, not developers or data scientists. Gorf exists to help marketing teams find AI that actually works for them—no jargon, no guesswork. We stick to what we’re good at so you can trust what you’re reading. 

Just head to our contact page or email us at hello@gorf.ai. We’re always up for a chat.